Kevin Shaw
Google Digital Garage Module 01 The Online Opportunity
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1) The increased use of the Internet presents a lot of potential for which types of businesses?
All...
Google Digital Garage Module 26 Expand internationally
1) What is the best way to translate the content on your website for a new market?
Google translateNative speakersTranslation softwareLanguage guide
2) Before starting to...
Google Digital Garage Module 25 Sell more online
1) Which of the following is a sign that customers are having trouble using a particular device to make purchases?
Analytics shows you have a...
Google Digital Garage Module 24 Build your online shop
1) What would be beneficial to include on a product description page?
Previous versions of the productLinks to other suppliersReviews of the productPrice comparisons
2) Which...
Google Digital Garage Module 23 Turn data into insights
1) Which type of data relates to a metric that can be represented with a number?
QuantitativeQualitativeHolisticCustomer
2) What makes the data cycle useful?
It helps you...
Google Digital Garage Module 22 Find success with analytics
1) Most web analytics tools can tell you what information about the user?
Their contact details, their behaviour and their operating systemTheir location, type of...
Google Digital Garage Module 21 Get started with analytics
1) Fill in the blank: Website analytics can tell you _____________.
What time of day your website gets the most trafficHow many mentions or likes...
Google Digital Garage Module 20 Make the most of video
1) When incorporating videos into a digital strategy, which of the following tactics provides value to customers?
Setting up live streams of the business’s physical...
Google Digital Garage Module 19 Deep dive into display advertising
1) In what way can display advertising be effective?
It guarantees more visitors to your siteIt guarantees increased salesIt drives traffic to your websiteIt improves...
Google Digital Garage Module 18 Advertise on other websites
1) If you own a film blog, which type of customer can you expect to reach with display advertising?
People who use ad-blockers and are...














